Self-Storage customers today have more choice than ever, meaning operators must now work smarter to keep their occupancy levels high.
Use this Self-Storage Digital Check List to maximize your online outreach.
- Start by Utilizing Online Marketing: Yes, you HAVE TO MARKET and one of the best ways is through PPC and Social Media. Not only are they more cost effective than other paid options, but you can also target with precision those who are most likely to need storage in your area. Social media ads also give you the ability to engage directly with your audience and build brand loyalty. Need help with your online marketing? With Adverank it is easier than ever. We use our A.I. driven algorithms combined with your goals to give you the perfect budget for every location. And with our easy-to-use online tools, you can view your data as well as accept, reject, or modify our suggestions from any device, 24/7.
- Next, Make sure you have an Engaging and Easy to Use website: Everyday more customers are turning to online self-service options where they can lease a unit and pay even their rent. Having a site that looks good and is easy to navigate is a must. Give us a call if you would like some advice or a second opinion on your existing site.
- Finally, Don’t forget Reputation Management: Most customers will look at your reviews before renting. Especially your google reviews. Every operator must have a plan to encourage their customers to leave reviews and a way to respond quickly and professionally to negative ones. A great company to help you with this is Birdeye.com.
If you would like to learn more about this or how Adverank can help you grow occupancy with our Zero Commission, online PPC and Social Marketing tools, go to Adverank.com and schedule a free demo today.
Adverank.com – PPC made easy.